“Ready made opinions can be distributed day by day through the press, radio, and so on, again and again, till they reach the nerve cell and implant a fixed pattern in the brain. Consequently, guided public opinion is the result, according to Pavlovian theoreticians, of good propaganda technique, and the polls [are] a verification of the temporary successful action of the Pavlovian machinations on the mind.” Joost A.M. Meerloo “Vorgefertigte Meinungen können Tag für Tag über die Presse, das Radio usw. verbreitet werden, immer und immer wieder, bis sie die…