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Marshall McLuhan Quote on the Power of Publicity – How to Manage Perception!

„Publicity is the deliberate attempt to manage the public's perception of a subject. The subjects of publicity include people (for example, politicians and performing artists), goods and services, organizations of all kinds, and works of art or entertainment.“

Marshall McLuhanMarshall McLuhan on the conscious management of public perception – a key to successful publicity.
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Marshall McLuhan was a Canadian philosopher and media theorist, known as a pioneer in the field of media and communication studies.

A concise quote highlighting the essential role of publicity as a conscious management of perception in our interconnected world.


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Literature on propaganda
  • Propaganda | Edward L. Bernays
  • Propaganda: With an Introduction by Mark Crispin Miller
  • Propaganda: The Formation of Men's Attitudes
  • How Propaganda Works
  • Propaganda (Deluxe Edition): Includes Bonus Book: Crystallizing Public Opinion
Marshall McLuhan | propagandaadvertisingpresspublicfamemanipulationjournalismpsyoppublic opinionactivismmediaprivacy
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Quote by Marshall McLuhan about publicity managing public perception

Marshall McLuhan (1911–1980) was a Canadian philosopher, media theorist, and professor famous for his theories on media, communication, and their effects on society. Concepts such as the “global village” and “the medium is the message” continue to influence media and communication research today.

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"The Pavlovian strategy in public relations has people conditioned more and more to ask themselves, "What do other people think?" As a result, a common delusion is created: people are incited to think what other people think, and thus public opinion may mushroom out into a mass prejudice. Expressed in psychoanalytic terms, through daily propagandistic noise backed up by forceful verbal cues, people can more and more be forced to identify with the powerful noisemaker. Big brother's voice resounds in all the little brothers." Joost A.M. Meerloo
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