Joost A.M. Meerloo explains how propaganda deeply implants itself in the brain and guides public opinion – an important lesson on manipulation and democratic vigilance.
“Ready made opinions can be distributed day by day through the press, radio, and so on, again and again, till they reach the nerve cell and implant a fixed pattern in the brain. Consequently, guided public opinion is the result, according to Pavlovian theoreticians, of good propaganda technique, and the polls [are] a verification of the temporary successful action of the Pavlovian machinations on the mind.”
Joost A.M. Meerloo
Joost A.M. Meerloo was a Dutch-American psychiatrist and author known for his work on psychological manipulation and totalitarian regimes.
This quote vividly illustrates how deeply and enduringly propaganda can influence the human psyche – a call for critical reflection and independent thinking.
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Literature on mass media
Joost A.M. Meerloo (1903–1976) was a prominent psychiatrist and writer especially known for his critical analysis of totalitarian systems and psychological warfare. He emigrated to the US and published numerous books on psychological control and manipulation.
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