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Harald Schmidt on Media Consumption: How Informed Am I Really!

„I buy the FAZ on paper - and read NZZ, Spiegel and Bild online before the paywall. But I am just as informed as if I had subscribed to it. When I see the headline and the author, I already know what the text says. I also know who among the authors is currently behind with their alimony payments and therefore has to write in a certain direction.“

Harald SchmidtHarald Schmidt explains how media consumption and authors' backgrounds shape our understanding of news – humorously and honestly.
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Harald Schmidt, 63, is a German actor, author, and former TV host known for "Die Harald Schmidt Show."

This quote humorously illustrates how media consumption and the personal backgrounds of authors can influence one's understanding of news.


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Literature on mass media
  • Propaganda | Edward L. Bernays
  • Propaganda: With an Introduction by Mark Crispin Miller
  • Propaganda: The Formation of Men's Attitudes
  • How Propaganda Works
  • Propaganda (Deluxe Edition): Includes Bonus Book: Crystallizing Public Opinion
Harald Schmidt|feudalism, mass media, press, technocracy
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Harald Schmidt is a German actor, cabaret artist, author, and television presenter, best known for his long-running late-night show "Die Harald Schmidt Show," earning him the nickname "cult cabaret artist."

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